A recent comparison by MSNBC reveals some interesting points about smartphone operating systems. The study found that the average consumer doesn’t really care about what operating system their phone uses. The major concern for the average consumer is the hardware and features.
“For many people, it doesn’t matter what OS they buy,” said Kevin Burden, ABI Research’s mobile devices research director. “In a lot of ways it comes down to the hardware. Do you like the way the phone works? Do you like the way it feels in your hands? Do you like what the phone says about you and your personality?”
This is likely because the average consumer just isn’t educated enough about their device to know a good operating system from a bad one.
[Via]
As an ultra-informed power user -I- don’t care which OS I end up with as long as it does what I want it to. WinMo is my only choice for now, but that is likely to change.
The average user cares a lot less than I do about the issue. Most don’t look much further than price and appearance. When talking to someone that wants to comparison show, most are confused by details like screen resolution, processor, memory, storage, A2DP, universal ports etc. Most don’t know about tools like phonescoop or cnet. Most aren’t even sure if the office uses a Blackbeery server, Microsoft Exchange Server or something else entirely. The only people that care about the specs sheets are people like me, the few power users that want to stay up-to-date on the industry.